ScalingEmail and callsUnited StatesLaunched by ana@example.com
Scaling: 400 of the 4,120 people in its market are on it.
400 of its 400 people are not in HubSpot yet. The desk writes them after each pull, and catches up anyone missed each morning.
On: Smartlead emails within its schedule.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.On: each person a pull or top-up adds is looked up for one.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.Off: people wait for Enrich. Turning it on looks up the 400 never asked, then each person added.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.Off: people wait for Enrich. Turning it on looks up the 200 never asked, then each person added.
Everyone with a valid work email is in the Smartlead campaign.Off: people wait for Send. On, each person is added the moment enrichment finds their valid work email.
Everyone with a mobile is on the call list.Off: people wait for Send. On, each person is sent the moment enrichment finds their mobile.
4,120
People in Crustdata
The whole market, counted at launch
200
Test batch
4.9% of the market
Email and calls
Channels
United States
Geography
Test verdict
Scale it2% positive reply after 760 sends and 11.8% connect rate after 220 dials clear their scale lines of 1.5% and 10%.
- Positive reply
- 2% after 760 sendsOver the scale line
- Connect rate
- 11.8% after 220 dialsOver the scale line
- Bounce rate
- 1.4% after 760 sendsUnder the 4% cap
- Meetings
- 2 of 3 meetings
The desk reads the numbers against this campaign's own rules. A person makes the call.
Calls
Open the call listCall list: Fractional CFOs, US - Calls. A rep picks it in Salesfinity's dialer.
Open in Salesfinity200
On the list
200 called
220
Dials
Past the 150 dials needed to judge
11.8%
Connect rate
26 connects. Over the 10% scale line
2
Meetings
26 conversations of a minute or more
Still open from the plan
- Should partners at larger firms (over 60 people) be included?Open the Strategy tab
Launched
Launch a test on solo and small-firm fractional cfos in the us. Fractional CFOs juggle several clients and will refer engineering hiring needs they see across their portfolio.
From the hub by ana@example.com,