Testing · Crustdata

Logistics ops leaders, Midwest

Directors of Operations at 100 to 700 person logistics companies in the Midwest

TestingEmail and callsIllinois, Ohio, Indiana, MichiganLaunched by priya@example.com

The test has 160 people. Pull more and its test size grows to hold them.

160 of its 160 people are not in HubSpot yet. The desk writes them after each pull, and catches up anyone missed each morning.

On: Smartlead emails within its schedule.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.
On: each person a pull or top-up adds is looked up for one.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.
Off: people wait for Enrich. Turning it on looks up the 160 never asked, then each person added.
The secret the enrichment service's answers carry is not set: ENRICHMENT_CALLBACK_TOKEN (32 characters or more) is listed in .env.example.
Off: people wait for Enrich. Turning it on looks up the 80 never asked, then each person added.
Everyone with a valid work email is in the Smartlead campaign.
Off: people wait for Send. On, each person is added the moment enrichment finds their valid work email.
Everyone with a mobile is on the call list.
Off: people wait for Send. On, each person is sent the moment enrichment finds their mobile.
2,650
People in Crustdata
The whole market, counted at launch
200
Test batch
7.5% of the market
Email and calls
Channels
Illinois, Ohio, Indiana, Michigan
Geography

Test verdict

Not enough data

Email has 288 of 300 sends and calls have 96 of 150 dials.

Positive reply
288 of 300 sendsToo early
Connect rate
96 of 150 dialsToo early
Bounce rate
1.7% after 288 sendsUnder the 4% cap
Meetings
0 of 3 meetings

The desk reads the numbers against this campaign's own rules. A person makes the call.

Call list: Logistics ops leaders, Midwest - Calls. A rep picks it in Salesfinity's dialer.

Open in Salesfinity
80
On the list
80 called
96
Dials
150 dials needed before judging
7.3%
Connect rate
7 connects. Kill under 4%, scale over 10%
0
Meetings
7 conversations of a minute or more

Still open from the plan

Launched

Launch a test on directors of operations at 100 to 700 person logistics companies in the midwest. Ops leaders own the automation backlog and feel the engineering shortage first.

From Claude Code by priya@example.com,